bluesky wins La Manga Club project

Purely for educational reasons of course, October saw the bluesky team enjoying a weekend familiarisation visit to new client La Manga Club.

La Manga Club is one of the world’s finest resorts. Located in an exceptional setting, blessed by a year-round Mediterranean climate and covering an area of some 1400 acres it is truly a sports and leisure paradise, with a luxury spa, 3 golf courses, 28 tennis courts, 8 football pitches, a 5 star hotel, holiday apartments, meeting facilities and over 20 restaurants and bars. It plays host to some of the world’s leading footballers, tennis players, golfers, athletes and celebrities and has been the training and relaxation destination of choice for over 30 years.
Recognising the need to appeal to today’s wider, more modern market La Manga Club looked to bluesky to help reposition them initially through brand development and to become involved in some exciting initiatives for the resort.  

As a keen golfer, Steve Brown, bluesky MD is thrilled to be working with La Manga Club and delighted that everyone had such a good time on their visit;

“The weekend was arranged to enable the team to experience La Manga Club and really connect with it. It’s an essential part of the creative process – to do the very best marketing job we need to fully understand the offer. It was also a great chance to chill out as a team and have some fun after what has been an extremely busy year. We’re working on some exciting developments with La Manga Club that will make it an even better place to go next year!”

More news on this bluesky project coming soon…