bluesky ends the year on top with Wilsonart
Following a 2-stage agency pitch process, we’re chuffed to end the year with news that worktops and decorative surfaces manufacturer Wilsonart UK (part of the global group that includes Polyrey, France and Resopal, Germany) have chosen bluesky as the creative marketing team to help them take their brand forward.
news / Dec 14
Donna Brown, Creative Director at bluesky commented, “It’s great to be involved with a brand that has so much potential. Wilsonart UK have been producing more than twice the number of surfaces per week than their closest competitor but they’ve kept pretty quiet about it – they’ve been a sleeping giant in the industry for many years and now’s the time for them to start really engaging with their customers and telling their story”.Wilsonart are keen to start working more closely with their kitchen and bathroom showroom customers and engaging with designers and installers. With our long-standing experience in the KBB sector, we’ll be instrumental in the development of the communications plan through to multi-channel campaign design and implementation.
Gemma Barratt, Product Manager at Wilsonart UK is looking forward to what the New Year holds for the brand, “Since our foundation in the UK in 1998 we’ve spent many years focusing on delivering a high level of OEM business. Now, we’ve got so many exciting, great quality products that we know are exactly what the KBB market is looking for. The bluesky team came highly recommended and we’re looking forward to working with them – watch this space in 2015!”If you need help marketing your products in the KBB sector, let’s talk. Contact Donna Brown – firstname.lastname@example.org or 01449 765720.